Citigroup analysts Mark Mahaney and Kevin Chang believe that Amazon will release a smartphone some time next year.
“With the clear success of the Kindle e-Reader over the past 3 years, and Kindle Fire possibly succeeding in the low-priced Tablet market, we view this as the next logical step for Amazon," wrote Mahaney and Chang. "We continue to believe Amazon has now set its eyes on the Mobile (and Tablet) Media and Product.”
This would raise the stakes yet again in the Amazon-Apple-Google rivalry.
Also Read: Why Google Thinks It Can Challenge Apple's iTunes
Apple's iPhone and Google's Android are already fighting for mobile users, and the platform is seen as the key battleground for the two companies moving forward.
“With the clear success of the Kindle e-Reader over the past 3 years, and Kindle Fire possibly succeeding in the low-priced Tablet market, we view this as the next logical step for Amazon," wrote Mahaney and Chang. "We continue to believe Amazon has now set its eyes on the Mobile (and Tablet) Media and Product.”
This would raise the stakes yet again in the Amazon-Apple-Google rivalry.
Also Read: Why Google Thinks It Can Challenge Apple's iTunes
Apple's iPhone and Google's Android are already fighting for mobile users, and the platform is seen as the key battleground for the two companies moving forward.